A Zippo lighter!
Ladies and Gentlemen, introducing a lighter with a windproof flame and a lifetime repair guarantee! But wait, there’s more! You’ll also get this free set of ginsu knives and a bamboo steamer. Sorry, I got carried away in my announcer role.
So even though I don’t smoke, can’t even use a lighter (seriously–I know, I’m a complete goober), it was mandatory to stop at the Zippo Museum in Bradford PA. And it worth it.
They call it “pocket art.” I call it awesome. Band names, logos, engravings, hand-done carvings. Crude to stunning. It’s as personal as can be.
How a Lighter Becomes an Icon
Developed in 1931 (and named after the recently invented zipper!), it was a hit on the battlefields of WWII because of the windproof flame and nearly indestructible design.
By 1935 logos were added to the steel design, inspired by an Iowa insurance company who bought 200 as contest prizes for their staff. By 1965, 60% of Zippo’s business was advertising specialty.
On June 5, 2012 they made their 500 millionth lighter. Shazzam!
With a lifetime guarantee, you can return your (expensive) Zippo lighter and they’ll repair it if possible or replace it when necessary. If I spent $30 for a base design and more for something sentimental, then I’d want it fixed, too.
Do you have a Zippo lighter? What’s the design?
Got a story to go with it? Please share!